Matterport in Russia: how to order, terms, what’s included in the price
Matterport in Russia today is not exotic, but a working tool for realtors, museums, hotels and industries. The technology comes from the USA, but we learned to shoot with Matterport Pro3 and BLK360 cameras a long time ago: the 360° Space team photographed more than a thousand objects from Kaliningrad to Vladivostok. Below we will look at what the order looks like in practice, how many days in advance you will receive the finished tour and what the price consists of. No marketing fluff - just what clients actually ask on the first call.
Spoiler: the most expensive part of the project is not the shooting, but the logistics and post-processing of complex objects like shopping centers.
Why does a business need a 3D tour on Matterport?
Clients rarely come with an abstract “I want a tour” - usually the task has a specific figure that needs to be moved. This is what Matterport provides in real projects:
- Saving time on showings. A real estate agency from Kazan, after publishing tours at 40 properties, reduced the number of “empty” trips by 60% - buyers are eliminated at the virtual viewing stage.
- Increased conversion on the site. A hotel in Sochi added a Matterport tour to its rooms page - viewing depth increased by 2.3 times, direct bookings increased by 18%.
- Accurate measurements without visiting. The built-in Measurement Mode tool gives an error of up to 1%. When filming a 600 m² restaurant in Nizhny Novgorod, the ventilation contractor made a tour design without visiting the site.
- Documenting the condition. One tour once a quarter - and you have an archive of repairs, defects, and layouts. A customer from a construction company sends operators to 4 sites a month just for this purpose.
- Distance learning and briefings. A production workshop in Yekaterinburg was filmed in VR - new employees study evacuation routes in a headset before their first shift.
How it works: from application to finished link
The process is divided into three stages. The first is coordination. We specify the area, number of floors, operating mode of the facility and the target platform (web, VR headset, integration into CRM). Usually a 15-minute call and a floor plan in any format is enough - even a handwritten photo.
The second stage is filming. The cameraman arrives with a Matterport Pro3 camera, a tripod and a backup battery. For every 15–20 m², one panoramic point is made: the camera itself rotates 360°, takes pictures and measures distances with a lidar. Speed - approximately 100–150 m² per hour in a “clean” object without furniture, 60–80 m² in a residential apartment with people and cats (tested).
The third is post-production. The points are stitched together in the Matterport cloud, the operator cleans the artifacts, places tags (descriptions, links, videos, product pictures), generates a dollhouse view and floor plans. Next is publication. Here the customer chooses where the tour will live:
- Cloud 360° Space — our high-speed servers with technical support. The link can be embedded on the site in 2 minutes via iframe.
- Client server — if internal security rules do not allow the tour to enter the external cloud. We deploy it on the client’s infrastructure and provide instructions for updating.
- Offline assembly — a standalone version for PC or a separate assembly for a VR headset. Works without the Internet - convenient for exhibitions, museums in the outback, sensitive objects. We recently assembled one for a stand at an industrial exhibition - the tour was launched from a flash drive.
Time frame for an object of 300–500 m²: shooting – 1 day, installation and publication – 3–5 working days. We shoot large objects from 2000 m² in 2-3 shifts, post-production - up to 2 weeks.
How much does Matterport cost in Russia?
The price is made up of four components: the area of the object, the complexity of the shooting (furniture, lighting, time restrictions), the distance from the operator’s base and the depth of post-production. A small apartment or office up to 100 m² within Moscow will cost from 15,000 ₽ turnkey - with publishing in the cloud and a basic set of tags.
The average facility - a retail space, a restaurant, a showroom of 300–600 m² - falls within the range from 35,000 to 80,000 ₽. Custom tags, website integration, and a floor plan in PDF are already added here.
We consider large projects (hotels, factories, museums from 1500 m²) individually - the team’s travel to the region, work at night or on weekends, and VR assembly are greatly influenced. Landmark — from 120,000 ₽, but the real fork is wide.
What Always included in the price: filming, processing, publication of the tour, embedding link, floor plan, dollhouse view, integration consultation. What is paid separately: travel outside the home city (by mileage), complex tags with video/3D models, offline assembly for a VR headset, urgency (less than 48 hours for installation).
It’s more convenient to estimate the exact figure for your object in a calculator - there are 4 steps and the result is within a minute.
Frequently asked questions
Is it possible to rent Matterport in another city if you don’t have an operator there?
Yes, we work all over Russia. We have operators in 12 cities, we travel to the rest - the cost of travel is included in the estimate as a separate line. For objects over 500 m², the move often pays off due to the scale.
Will the tour still work if I stop paying for the Matterport cloud?
This is why we offer three accommodation formats. If you want independence from a subscription, we deploy the tour on your server or provide an offline build. This is a one-time job, then the tour lives without monthly payments.
How long will the operator spend on site?
Apartment 60–80 m² - about 1 hour. Restaurant or office of 300 m² - 2–3 hours. Large object from 1000 m² - full time, sometimes two. We try to film outside of business hours so as not to disturb your clients and employees.
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